Overview

User Researcher Jobs in Canada at Knead

Title: User Researcher

Company: Knead

Location: Canada

Work Type

Part-time/Remote

About the Role

We are looking for an experienced User Researcher / Interviewer to support user research projects, with a strong focus on qualitative research and in-depth interviews.

This role is best suited for someone who is strong at talking to users, identifying meaningful patterns from conversations, and turning scattered feedback into clear insights. You will help us better understand user needs, behaviors, motivations, pain points, and decision-making processes.

Key Responsibilities

  • Design and refine research plans, interview guides, and discussion frameworks based on project goals
  • Help define recruitment criteria and improve screening questions when needed
  • Conduct 1:1 in-depth user interviews, primarily online
  • Ask strong follow-up questions to uncover real motivations, unmet needs, behaviors, and emotional drivers
  • Organize interview notes, recordings, and key quotes in a clear and structured way
  • Analyze interview findings and identify recurring themes, user pain points, and opportunity areas
  • Deliver structured research outputs, such as:
  • Interview summaries
  • Key findings and pain point analysis
  • User segments / personas
  • Insight reports
  • Opportunity recommendations
  • Communicate research progress clearly with the internal team and iterate based on feedback

Requirements

  • Proven experience in user research, consumer insights, market research, or qualitative interviews
  • Able to independently conduct interviews, not just follow a script, but also probe naturally and effectively
  • Strong synthesis and analytical skills, with the ability to turn raw feedback into actionable insights
  • Excellent communication skills, empathy, and attention to detail
  • Strong English communication skills, especially for interviews and written summaries
  • Experience in consumer products, pet industry, health, or lifestyle brands is a plus
  • Experience working with startups, 0-to-1 products, or DTC brands is a plus

Ideal Profile

  • Can distinguish between what users say and what they actually mean
  • Sensitive to user language, hesitation, and emotional signals
  • Strong at identifying underlying barriers, concerns, and decision drivers
  • Clear, structured thinker with reliable execution
  • Comfortable working independently in a fast-moving environment
  • Based in US or Canada
  • Cat Parent will be preferred.

Expected Deliverables

Depending on the project, deliverables may include:

  • Discussion guides / interview scripts
  • Interview notes and summaries
  • Key user quotes and insight extraction
  • Thematic analysis
  • Research summaries or short reports
  • Actionable recommendations for product, content, or marketing teams

Working Style

  • Project-based collaboration
  • Fully remote
  • Flexible schedule, but should be responsive and reliable
  • Able to manage timelines independently and deliver on time

Compensation

Open to discussion based on:

  • Hourly rate
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