Overview
Strategic Marketing Operations Lead Jobs in Petrolia, Canada at Hootsuite
Title: Strategic Marketing Operations Lead
Company: Hootsuite
Location: Petrolia, Canada
Category:
Location: Petrolia
Drive marketing operations to boost pipeline growth and execution excellence. As the lead, you’ll design scalable processes and frameworks aligning marketing with business objectives in a collaborative environment.
This senior leadership role partners with Revenue Operations, Sales Technology, and Data teams to translate business goals into operational capabilities. You will influence strategic roadmaps and ensure adoption of effective marketing capabilities. Focus on measurable and scalable programs that enhance pipeline growth and operational readiness.
Key Responsibilities:
• Design the marketing operations strategy focused on revenue priorities
• Establish campaign governance and execution standards
• Partner with leadership on annual planning and segmentation
• Define KPIs for funnel, pipeline, and ROI measurement
• Lead the Marketing Operations team while fostering a collaborative culture
Requirements:
• 15+ years in Marketing or Revenue Operations in SaaS
• Proven experience in scaling marketing models
• Strong understanding of funnel management and attribution
• Executive communication and stakeholder alignment skills
• Experience with marketing automation and BI tools
Shape impactful marketing operations that drive measurable growth and align with business strategies.
#J-18808-Ljbffr