Overview

Senior Digital Product Manager/Strategy Jobs in Montréal – Quebec at Intact Financial Corporation

Title: Senior Digital Product Manager/Strategy

Company: Intact Financial Corporation

Location: Montréal – Quebec

Category: Marketing / Advertising / PR, IT/Tech

Position:  Senior Digital Product Manager (Strategy)

Our employees are at the heart of what we do best: helping people, businesses and society prosper in good times and be resilient in bad times. When you

join our team

, you’re bringing this

purpose

to life alongside a passionate community of experts. Feel empowered to

learn and grow

while being valued for who you are– here,

diversity

is a strength.

You have

our commitment to

support you

in reaching

your goals

with tools, opportunities, and

flexibility

. It’s our employee promise. Our hybrid work model provides the balance between

working from home

and enjoying meaningful in-person interactions.

Read on to see how you can shape the future, win as a team, and grow with us.

About the role

Our growing team is looking for a Senior Digital Product Manager – Digital plaforms!

The Digital Product Manager owns the strategy and roadmap of the website to drive growth and

innovation

. A great candidate will have a unique combination of strategic thinking, technical acumen, and expertise in experience design to ultimately drive conversions and

customer satisfaction

.

Located at the intersection of

innovation

and growth, this role will define and leverage new technologies such as ChatGPT, AI, ML, and leverage data to deliver personalized and self-serve experiences for our customers. This Digital PM will reimagine how we drive market penetration across new and returning customer segments and bring bold, entirely new experiences to life for our customers.

Workplace:

Any of our Ontario, Quebec or Atlantic offices.

What you’ll do:

Develop and execute product strategies and roadmaps focused on enhancing the non-transactional shopping journey and digital experiences for  a customer champion you will translate customer insights, feedback, and pain points into actionable product requirements with clear success metrics, while ensuring products meet and exceed user expectations. Leverage data to identify areas of opportunity to drive further top-of-the-funnel growth and optimize in-funnel conversion to support acquisition growth for the brand.

Establish and track key performance metrics to measure product success and inform future product decisions.

Perform market research, competitive analysis, and establish industry best practices to stay ahead of marketing

innovation

trends.

Continuously monitor and analyze customer feedback, market trends, and usage data to identify opportunities for improvements and new feature development.

Partner with web development, design, marketing, and other teams to prioritize, define, and execute product enhancements.

Proactively engage with stakeholders across the organization to identify key initiatives and business drivers for  a strong technical background, you will communicate effectively with

cross-functional teams

, bridging the gap between product vision and technical implementation.

Drive the implementation of cutting-edge technologies such as AI / ML and data to develop new, personalized marketing strategies to drive the digital shopping path onsite.

What you bring:

8+ years of experience in digital product management, or equivalent experience

A bachelor’s degree in market…

 

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