Overview
Regional Director of Marketing & Communications Jobs in Vancouver, British Columbia at Accor
Title: Regional Director of Marketing & Communications
Company: Accor
Location: Vancouver, British Columbia
Company DescriptionFairmont Hotel Vancouver, known as the ‘Castle in the City’, with its chateau-style green-clad copper roof and gargoyles is an architectural landmark in the heart of Downton Vancouver that captures the hearts and imaginations of all who visit. A registered heritage property operating since 1939, the hotel symbolizes grandeur and timeless elegance. In spring 2019, Fairmont Hotel Vancouver completed a $75M, five-year multiphase revitalization project. With its prestigious address on Georgia Street, this castle is surrounded by a diverse arts community of galleries and theatres, a thriving shopping district, exhilarating nightlife and world class cuisine. Join our team and welcome our guests to extraordinary experiences at their home away from home.
Job DescriptionRegional Director of Marketing & CommunicationsAs the Regional Director of Marketing & Communications, you will proudly represent Canada’s Pacific Northwest (PNW) Region, consisting of five exceptionally unique world-class city hotels; Fairmont Empress, Fairmont Hotel Vancouver, Fairmont Pacific Rim, Fairmont Vancouver Airport and Fairmont Waterfront.
You will report to the Director of Sales and Marketing with a dotted line to the Regional Director of Sales & Marketing, leading Fairmont Hotel Vancouver’s Marketing and PR, and oversight of PR and communications for the Pacific Northwest region. You will also work closely with Fairmont’s Corporate Office on brand PR initiatives. You will collaborate with the PNW Region’s Directors of Sales & Marketing and PR & Marketing Managers to oversee the implementation of annual marketing and PR plans.
Your Key Relationships include: Directors of Sales & Marketing, Directors of Food & Beverage, General Managers, Directors of Operations, Catering & Special Events, Sales Managers, the Regional Director of Sales & Marketing, and the Regional Director of Digital Marketing.
Your Team And Working EnvironmentAs Regional Director of Marketing and Communications, you will lead the marketing and communications team at Fairmont Hotel Vancouver. You will be based at the Fairmont Hotel Vancouver with support from both roles, as well as support from Fairmont corporate office.
Your Business Goals Will Be
Create strategies to maximize profitability of Hotel Vancouver through marketing and public relations tactics that build revenues, improve luxury positioning and maximize profits
Development and management of Marketing / Communication strategies for the hotel
Strategic oversight of PNW regional communications and PR initiatives, including crisis communications.
Ensures corporate brand initiatives are implemented within the region
Contribute to hotel(s) revenue targets, customer satisfaction and efficiency goals
Promote environmental and social initiatives within the community, while raising the profile of both the hotels, region and the brand
What You Will Be Doing
Fairmont Hotel Vancouver Marketing and Communications:
Development and management of Marketing / Communication strategies, events & activations for the hotel
Contribute to hotel revenue targets, customer satisfaction and efficiency goals
Create strategies to maximize profitability of property through PR & Marketing tactics that build revenue, improve luxury positioning or maximize profits
Develop communication strategies and execute public relations programs within the hotel and local/regional/national/international markets to extend the b…
