Overview
Manager, Hotel & Resorts Insights Jobs in Toronto, ON at Four Seasons
Full job description
About Four Seasons:
Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.
At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.
About the location:
Four Seasons Hotels and Resorts is a global, luxury hotel management company. We manage over 120 hotels and resorts and 50 private residences in 47 countries around the world and growing. Central to Four Seasons employee experience and social impact programming is the company’s commitment to supporting cancer research, and the advancement of diversity, inclusion, equality and belonging at Four Seasons corporate offices and properties worldwide. At Four Seasons, we are powered by people and our culture enables everything we do.
Manager Hotels & Resorts Insights
The Manager Hotels & Resorts Insights will support the development and refinement of the FS Guest growth strategy. This role supports all hotels and resorts, as well as restaurants and bars, globally. This will include understanding the FS guest and their behaviours, as well as articulating how best to acquire, grow, and retain these guests globally and within key regions – including the role that each component of the FS portfolio will play in a guest’s growth journey. This team member will also support the development of a thorough understanding of our target’s guest journey, deeply defining the “moments that matter”.
The Manager Hotels & Resorts Insights will also take a lead role in guiding Four Seasons quantitative and qualitative primary research, as well as identifying new sources of data to make Four Seasons insights capability more robust.
Lastly as part of their role, this leader will act as a champion for the development of Guest Insights capabilities related to Hotels & Resorts, and Restaurants & Bars, within the corporate office, as well as globally at our properties. This will include the responsibility to evolve and maintain the Customer 360 PowerBI dashboard.
What You’ll Be Doing:
Guest Growth Strategy
Manage and oversee guest insights and analytics work to derive key learnings and inform strategy.
Collect and synthesize market trends.
Utilize understanding of current guest base and market trends to inform definition of target market and strategic guest segments.
Identify guest acquisition, migration, and exit patterns for critical segments.
Size the target market and identify opportunities for growth.
Define the role of the wider Four Seasons portfolio in supporting target guest growth.
Define strategies for capturing guest preference and loyalty.
Guest Insi…
Title: Manager, Hotel & Resorts Insights
Company: Four Seasons
Location: Toronto, ON
Category:
