Overview
Global Product Marketing Manager Jobs in Dundalk, Canada at Insight Global
Title: Global Product Marketing Manager
Company: Insight Global
Location: Dundalk, Canada
Category:
Position: Global Product Marketing Manager Role
Location: Dundalk
Elevate product visibility as a Global Product Marketing Manager focusing on strategic messaging and market positioning. Collaborate with diverse teams to shape product understanding and engagement.
This position requires a strategic marketer with 5+ years of B2B/B2C product marketing experience. Lead market research initiatives and enhance product messaging while leveraging AI tools to build insightful dashboards. You will work alongside product teams to streamline market launches, develop sales materials, and support public relations efforts for comprehensive brand communication.
Key Responsibilities:
• Conduct thorough market and competitive research
• Develop clear messaging and differentiated product positioning
• Lead go-to-market planning for product launches
• Utilize AI-enabled tools for actionable market insights
• Support public relations efforts including press releases
Requirements:
• 5+ years in product marketing, B2B/B2C preferred
• Exceptional writing and storytelling abilities
• Strong project management skills in fast-paced settings
• Knowledge of PR best practices and media engagement
• Familiarity with SEO, analytics tools and automation platforms
Shape product strategies and enhance customer engagement through effective messaging and research in this pivotal role.
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