Overview

Engagement-Focused Social Media Lead Jobs in Calgary, Canada at Black & White Zebra

Title: Engagement-Focused Social Media Lead

Company: Black & White Zebra

Location: Calgary, Canada

Category:

Become the Engagement-Focused Social Media Lead at Black and White Zebra, driving community growth among senior decision-makers. Utilize innovative content strategies to enhance brand visibility.

This role centers on shaping social media presence to engage a senior audience through tailored content across various formats. You will execute and analyze organic and paid social campaigns, optimizing for both reach and subscriber conversion. A track record of fostering metrics-driven engagement and retention is crucial for this position.

Key Responsibilities:

• Design social formats from existing content assets

• Implement and assess multifaceted growth campaigns

• Monitor audience engagement and retention statistics

• Construct community-building strategies for social channels

• Maximize traffic to owned platforms through social media

Requirements:

• Experience in creating platform-native content

• Proven success in social media campaign management

• Skill in performance tracking and data analysis

• Understanding of decision-makers’ social media behavior

• Strong organizational abilities for managing content schedules

Leverage your skills to enhance engagement and growth within our dedicated community.
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