Overview
Content Strategist Jobs in Montreal, Quebec, Canada at Glowtify
Title: Content Strategist
Company: Glowtify
Location: Montreal, Quebec, Canada
Hybrid, Montréal · Full-time
We're a seed-stage startup building our GTM engine from the ground up. We ship fast to learn fast, and value speed over picture-perfect outputs. Content is the craft, and the job is about pipeline, awareness, and trust.
About Glowtify
Glowtify is the AI marketing platform for B2B businesses that can't afford to be invisible but don't have the team to show up everywhere. One marketing zone for strategy, content, publishing, and analytics — built for teams of three, two, one, or zero.
We're different because of Business DNA: before we generate a single word of content, our platform learns a company's mission, voice, audience, competitive context, and goals. The result is content that sounds like our customers — not like every other company using the same AI. And strategies that are rooted in where a business is trying to go. Anti-AI slop, pro-results.
We win in manufacturing, construction, food & ag, and industrial services. Think of industries that have been underserved by marketing tools and haven’t found the right fit when it comes to agency partners.
People who thrive at Glowtify believe in these principles:
- Low ego — we're in it to win it as a team, and so are you
- High velocity — speed is our MOAT, and relentless pace excites you Openness to the unknown — you’re a firm believer that change is the only constant
- Strong ideas, loosely held — you have a POV, but you'll hear others out and you let the best idea win
- Learning mindset — you're excited, not daunted, by the prospect of digging into a problem space and finding a solution. You’re eager to learn new skills. You fail fast and you learn.
- Systems thinking & AI-first — you understand how workflows and processes are interconnected, and identify opportunities to improve
What you’ll own in this role:
- Full-funnel content production — top, middle, bottom You write the blog that earns the click, the email that gets the reply, the resource that closes the loop
- Drive blog and GEO content development — built to be discovered by humans and LLMs. The SEO playbook has changed; you've been rewriting it
- Write sales cadences and campaigns that convert – Analyze calls, listen for the language prospects actually use, ship against it. Pitch new experimentation ideas to leadership about what campaigns to test next
- Build educational content that nurtures pipeline and activates customers – Influence pipeline, reduce time-to-value, turn customers into advocates with helpful content
- Partner with our Head of Content on quarterly release storytelling – Translate what product ships into narratives the market cares about
- Instrument your work — know what's driving awareness, what's driving pipeline, what's driving nothing: kill what doesn't work. Double down on what does
- Use AI to move faster than your headcount suggests — in research, drafting, repurposing, workflow automation
What we’re looking for:
- 4–6 years producing content at a startup; in-house or agency-side, ideally early stage
- A portfolio that proves you've shipped across the funnel in multiple formats — not just the blog, not just the email
- Email marketing experience — lifecycle, campaign, sales, or some combination
- Sales cadence writing chops — you've written and produced conversion-focused content and sequences that got replies, not just opens
- AI-native workflows, not AI-sprinkled output — you can show systems you've built, not just prompts you've written
- Comfortable in HubSpot and Instantly a bonus, or fast to learn it
- Bonus points for: video production experience (scripting, directing, editing), bilingual French/English, experience in our space
This isn’t the right place for you if:
- You need a content calendar and a brand bible handed to you
- You've only worked at companies with established playbooks and mature funnels
- You want to manage freelancers and agencies rather than sink your teeth in the work
Competitive salary + benefits
Location: Montréal (hybrid)
Ready to apply? Send us three pieces of content you've shipped across at least two funnel stages, with one sentence on each: what you were solving for, and what happened. Plus one concrete AI system you’ve built in your work.