Overview
Content Marketing Lead Jobs in Quebec at Alexa Translations
Title: Content Marketing Lead
Company: Alexa Translations
Location: Quebec
About Alexa TranslationsAlexa Translations breaks language barriers by providing A.I.-powered translations for the world’s most prestigious legal, financial, and government institutions. Trained in Canadian French and hosted on Canadian servers, the Alexa Translations A.I. platform empowers translation teams and delivers complex, industry-specific results with unmatched quality and speed. And with two decades of award-winning service from our very own professional team of linguistic experts, you can trust that your business will be in good hands.
Today, our small but mighty marketing team is tasked with supercharging the growth of Alexa Translations. So, if you are growth-obsessed, comfortable wearing multiple hats, and bring the pace and agility that a growing tech startup requires, then we want to hear from you!
About YouYou are a talented content marketing leader with experience writing for the Legal, Financial, Government, and/or Technology industry. You are keenly able to translate complex concepts into compelling stories that speak to the issues that matter most to our audience and you have a track record of engaging with said audience across multiple platforms and channels, including digital, social, mobile, print, and broadcast.
The role requires someone who has a fanatical attention to detail and can conduct thorough industry research, presenting creative briefs, keyword strategies, and more. So, if you can execute like a journalist, think like a product marketer and write like a storyteller, then this is the role for you!
What You’ll Do And How You’ll Make An Impact
Produce creative briefs and drive well-researched thought leadership pieces in the form of website copy, blogs, e-books, infographics, social media content, white papers, case studies and more, to attract and engage key target segments
Develop a content strategy that resonates across all stages of the customer journey, to help achieve business targets
Conduct interviews with subject matter experts to better understand the various target audiences
Review/edit the work of others to ensure content is accurate in grammar, messaging, style, and tone of voice, and optimized for search and user experience (UX). Manage all review cycles as needed
Craft product-related content by collaborating with design, product marketing, tech, and operations teams
Develop an editorial calendar and ensure deadlines and quality are always met via solid project management and personal drive for success
Use content to align with SEO tools and best practices. This includes activities such as keyword research and implementing link-building campaigns
Establish and regularly analyze key metrics to assess and report on effectiveness
Creation, execution, analysis and reporting of our social media and community engagement strategies
What You’ll Need
Impeccable English
6+ years of content marketing experience in B2B SaaS or tech-related fields
Proven writing and communication skills showcasing that you can write on-demand with an appropriate tone
Entrepreneurial no-nonsense mindset with a passion for growth!
Exceptional project management and organizational skills
A portfolio of original work that demonstrates your content marketing expertise
Ability to prioritize multiple projects and deliver under aggressive deadlines
Technical Skills
CRM and Email Tools like Hubspot, MailChimp
SEO/SEM Certifications (Hub…
