Overview
Brand Manager Jobs in Mississauga – Ontario at Rexall Pharmacy Group ULC
Title: Brand Manager
Company: Rexall Pharmacy Group ULC
Location: Mississauga – Ontario
Category: Marketing / Advertising / PR, Management
The Role:
Brand Manager – One (1) position overseeing Front Store and Loyalty & One (1) position overseeing HR, Social Responsibility and Pharmacy = Two (2) Open Roles At Rexall, we are community difference makers. We are leaders in health and
wellness
and a talent destination for over 7000+ Rexall team members. Together, we are defining better health through
innovation
, service, and living the “I2
CARE”values. Talk about a dream team!
What you are looking for:
A closely connected culture
A total rewards package meant to enhance your work-life
flexibility
Fully utilizing your talent
Professional growth
and development via
challenging projects
and assignments
Warm and fuzzy feelings knowing you have helped your community, your team, the business and social causes through the Rexall Care Network The road ahead is one of adventure and heart. Are you our next all star?
JobPurpose:
Reporting to the Director, Brand Marketing, the Brand Manager is responsible and accountable for the marketing strategy, planning and execution of integrated marketing programs that drive business objectives. In this role, the individual will work closely with internal and external business partners to define marketing objectives and translate these objectives into
impactful
marketing programs / campaigns that deepen Rexall’s connection with the consumer / patients.
What will you be doing:
Develop and lead the development of the annual marketing strategy, plan and budget for corresponding business units.
Work with collaboratively with business unit leads to understand business priorities & objectives and translate into marketing a key marketing business partner who monitors competitive activity to proactively provide marketing support and improvement of plans, ideas and processes that contribute to the brand/business success.
Accountable to the Business and functional areas to deliver high quality marketing programs and to ensure the coordinated marketing execution delivers on clear business objectives by:
Building comprehensive marketing briefs that incorporates strategy, objectives, creative territories, in-scope / out-of-scope areas, ideal channels & total budget
Ensuring business partner alignment with the brief, including any external vendor partners
Leading internal team meetings to define marketing program, objectives and desired results
Brief & work closely with internal teams with requirements:
Digital, In-store, Flyer, Media, PR, Regulatory, Legal etc.
Being the point person and leading briefings of all required external agency partners
Providing end-to-end program overviews, progress updates, reviews and approvals as required – define who needs to review / approve and when Conducting ongoing evaluation of program effectiveness, post-mortem analyses, identify opportunities for improvement to be incorporated into future programs.
How you will succeed:
A
Brand Ambassador
who is passionately engaged and understands B2B & B2C marketing5+ years of relevant work experience in branding, advertising or marketing
Experience in Retail, Retail Pharmacy, Pharma or Healthcare or regulatory marketing would be an asset
Business acumen sk…
